BSA 4.3.3a Cultural and social factors in new markets

Learning question(s)
  • What are the social and cultural factors that must be considered when entering a new market?
  • What are the implications of not understanding or addressing cultural and social differences?
See Global Business pp76-80

 Mins Activities Teacher Notes Resources
 1: Carry out tasks on projector screen.  Welcome
 2:   
 3:   
 4:   
 5:   
 6:   
 7:   
 8:   
  Review lesson